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Influencer marketing ROI calculator

Enter your campaign inputs below and get your projected ROI ROAS and cost per acquisition instantly. No signup required.

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Estimated results

Metric

Results

Estimated ROI

0

Direct ROI

0

EMV

0

EMV multiple

0

Estimated content value

0

CPM

0

Cost per interaction

0

Cost per creator

0

Cost per content asset

0

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Industry benchmarks to compare against

Avg. creator engagement rate

Nano
Micro
Macro
Mega

6-10%
3-6%
1-3%
0.5-1.5%

Avg. campaign engagement rate

Beauty & Personal Care
Fashion & Accessories
Food & Beverage
Health & Wellness

5.7%
7.1%
3.6%
4.5%

Avg. campaign ROI

Beauty & Personal Care
Fashion & Accessories
Food & Beverage
Health & Wellness

11.1×
11.7×
9.9×
10.8×