Influencity vs #Paid: a side by side comparison
Compare Influencity and #Paid across creator discovery, campaign workflows, pricing, and customer feedback. Explore Heylist as a third option.
Updated
Oct 2026
Why choose Influencity
Nano through macro; suitable for teams prioritizing public index; no opt-in paid talent marketplace established and influencer campaign, benchmark and audience reports.
Why choose #Paid
Micro to mid and macro by campaign; suitable for teams prioritizing handraise opt-in creator marketplace and matching and creator campaign results and ad performance.
Why choose Heylist
Documented automation depth
Documentation-based editorial score across 10 workflows. Undocumented automation does not mean absence.
Influencity
75%
#Paid
65%
Heylist
57%
Comparison at a glance
Compare creator discovery, campaign execution, measurement, and integrations side by side.
Feature
Influencity
#Paid
Heylist
Focused creator tiers
Nano through macro
Micro to mid and macro by campaign
Very concise. Max 60 characters.
Data Source
Public demographic estimates with authorized data where connected
Creator opt-ins and creator-connected account data
Social platform's API
Marketplace
Public index; no opt-in paid talent marketplace established
Handraise opt-in creator marketplace and matching
Very concise. Max 60 characters.
AI Search & Matching
AI-assisted creator search and advanced audience filters
Creator matching and fit recommendations
Very concise. Max 60 characters.
Community Builder
Influencer CRM and recruiting pipelines
Not publicly confirmed for selected offer
Very concise. Max 60 characters.
Brief Builder
Campaign planning workflows; AI writing not confirmed
Brand briefs and structured campaign offers
Very concise. Max 60 characters.
Brief Sharing
Campaign proposals and report sharing
Invitations and creator applications
Very concise. Max 60 characters.
Additional capability
Not verified
Not verified
Very concise. Max 60 characters.
Performance Forecast
Not publicly confirmed for selected offer
Not publicly confirmed for selected offer
Very concise. Max 60 characters.
Content Monitoring
Campaign post and stories tracking within supported networks
Campaign performance and deliverable tracking
Very concise. Max 60 characters.
Creator Payment
Creator payouts across multiple currencies; verify selected plan
Creator compensation through managed marketplace
Very concise. Max 60 characters.
Reporting & Insights
Influencer campaign, benchmark and audience reports
Creator campaign results and ad performance
Very concise. Max 60 characters.
Social Sentiment Analysis
Audience affinities; full social sentiment unclear
Not publicly confirmed for selected offer
Very concise. Max 60 characters.
In-App Messaging
Contact discovery and creator communications
Centralized creator communication
Very concise. Max 60 characters.
Creator CRM
Creator lists, notes, campaign relations
Campaign-centric creator management
Very concise. Max 60 characters.
Curated Creator Lists
Saved creators and agency proposals
Curated matched creator pools
Very concise. Max 60 characters.
E-Comm Integration
Commerce integrations depend on separate module
Not publicly confirmed for selected offer
Very concise. Max 60 characters.
Campaign types support
See which platforms support paid collaborations, gifting, UGC, and ongoing creator programs.
Campaign type
Influencity
#Paid
Heylist
Paid Posting
Not publicly confirmed for selected offer
Content licensing and creator ads
Very concise. Max 60 characters.
Gift Seeding
Gifting coordination via campaigns; fulfillment unclear
Gifting collaborations dependent on campaign
Very concise. Max 60 characters.
UGC Content Approval Flow
Not publicly confirmed for selected offer
Draft content reviews and approvals
Very concise. Max 60 characters.
Creator Journey & Program
Not publicly confirmed for selected offer
Repeat creator relationships via platform
Very concise. Max 60 characters.
Clipping
Not publicly confirmed for selected offer
Not publicly confirmed for selected offer
Very concise. Max 60 characters.
Pricing comparison
Compare pricing models and plan limits, including the costs and commitments that affect your team.
Feature
Influencity
#Paid
Heylist
Starting price
≈CA$280/mo (original US$198/mo)
Custom quote; creator/media budget extra
Very concise. Max 60 characters.
Creator analyses per month
Not publicly disclosed
Not publicly disclosed
Very concise. Max 60 characters.
Creator contact unlocks
Not publicly disclosed
Not publicly disclosed
Very concise. Max 60 characters.
CRM capacity
Not publicly disclosed
Not publicly disclosed
Unlimited
What customers say
Explore customer feedback on usability, support, and campaign workflows, with links to original sources.
About Influencity
1. Faraz B. (G2, Jul 2026): values granular audience quality; missing undeclared brand collaborations are a gap. | 2. Sofía W. (G2, Oct 2026): intuitive discovery and campaign organization; wants connected private post data. | 3. Victor M. (G2, Sep 2026): likes tracking/support; asks for better charts and PDF exports.
About #Paid
1. Nadia N. (G2, May 2026): clean dashboard and clearer collaboration terms; slower approval periods. | 2. Sachin K. (G2, Jul 2026): matching and centralized workflow helpful; pricing and reporting depth limitations. | 3. Saman H. (G2, 2026): useful campaign overview; wants more flexible analytics exports.
About Heylist
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How does creator dicovery works?
Understand how each platform helps you find, evaluate, and shortlist creators for your campaigns.
Influencity
Influencity uses public demographic estimates with authorized data where connected. Its acquisition/discovery model is public index; no opt-in paid talent marketplace established. Search and qualification: AI-assisted creator search and advanced audience filters. Profile visibility and audience metrics depend on the data source, location, and plan. An indexed creator profile does not by itself me
#Paid
#Paid uses creator opt-ins and creator-connected account data. Its acquisition/discovery model is handraise opt-in creator marketplace and matching. Search and qualification: Creator matching and fit recommendations. Profile visibility and audience metrics depend on the data source, location, and plan. An indexed creator profile does not by itself mean the creator has opted into brand work.
Heylist
About 400 characters or less. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes.
How does creator management works?
Compare the tools for creator outreach, onboarding, communication, relationships, and payments.
Influencity
Campaign workflow: Campaign planning workflows; AI writing not confirmed. Relationship management: Creator lists, notes, campaign relations. Communications: Contact discovery and creator communications. Creator compensation: Creator payouts across multiple currencies; verify selected plan. Review the selected tier for transaction fees, managed assistance, creator account setup and approval contro
#Paid
Campaign workflow: Brand briefs and structured campaign offers. Relationship management: Campaign-centric creator management. Communications: Centralized creator communication. Creator compensation: Creator compensation through managed marketplace. Review the selected tier for transaction fees, managed assistance, creator account setup and approval controls.
Heylist
About 400 characters or less. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes.
How does monitoring and tracking works?
See how each platform collects campaign content, tracks performance, and turns results into reports.
Influencity
Measurement: Campaign post and stories tracking within supported networks. Reporting: Influencer campaign, benchmark and audience reports. Supported scope: Instagram, TikTok and YouTube discovery; monitoring varies by network/API. Public metrics, authenticated insights and attribution are not interchangeable. Reconcile available formats, attribution rules and data refresh with the contract before
#Paid
Measurement: Campaign performance and deliverable tracking. Reporting: Creator campaign results and ad performance. Supported scope: Instagram, TikTok, YouTube and paid creator-media distribution; network coverage by offer. Public metrics, authenticated insights and attribution are not interchangeable. Reconcile available formats, attribution rules and data refresh with the contract before compar
Heylist
About 400 characters or less. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes.
How well does the workflow support multiple clients or large campaigns?
Compare the workflows for managing multiple brands, client accounts, and campaigns with many creators.
Influencity
Influencity delivers a modular saas subscription model. Monthly $198 USD or annual $1,900 USD (≈$158 USD/mo). Teams should validate creator caps, workspace/seat limits, contact and analytics quotas, payout/usage fees, and support. Agency/enterprise support should not be assumed to be included with entry-level access.
#Paid
#Paid delivers a managed marketplace and campaign platform model. Custom quote and campaign commitment. Teams should validate creator caps, workspace/seat limits, contact and analytics quotas, payout/usage fees, and support. Agency/enterprise support should not be assumed to be included with entry-level access.
Heylist
About 400 characters or less. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus. Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes.
