Starting end of August, brands and agencies using Heylist's campaign manager will no longer need to chase missing creator content outside of their campaign window. A new update to the auto-detection engine now pulls in all related posts—no matter when they’re published.

Tracking just got even more automatic

Auto-detection has always been a core time-saving feature on Heylist: no more spreadsheets, screenshots, or DM chases to get a complete view of creator deliverables. But one blind spot remained—when creators posted before the campaign officially started, or a little too late.

Until now, those posts fell through the cracks unless clients manually extended their tracking period and hunted them down one by one.

That’s over. The new update intelligently expands the detection window to capture creator posts that fall slightly outside your campaign dates—automatically.

Here's how it works

The updated system now automatically detects and includes posts published both before the official campaign start date and after the campaign end date, ensuring you capture a wider range of relevant content surrounding your campaign.

These posts are now surfaced in your campaign dashboard with zero manual intervention.

Inside the Tracking section of your campaign:

• The “Campaign posts” tab shows all auto-detected posts tied directly to your campaign deliverables.
• The “All posts” tab shows the creator’s full feed during the expanded tracking window, so you can manually pull in additional content if needed.

This gives clients a clearer picture of performance while offering peace of mind that no valuable content is missed—whether it dropped early, late, or unexpectedly.

Why it matters for brands and agencies

According to Vicky Boudreau, CEO at Heylist:

"Auto-detection already eliminated the daily pain of copy-pasting links and chasing creators. This update takes that to the next level—it's not just easier, it's smarter. Clients shouldn’t have to think about whether a post was 'on time' to count. If it’s relevant, we track it."

This expanded detection period also helps with:

• Capturing surprise bonus posts (creators who go above and beyond)
• Measuring campaign momentum in the lead-up or wrap-up
• Improving accuracy of final reports and ROI calculations

It’s built with creative realities in mind—because not everything fits in a tidy date range.

A more complete picture, with zero extra work

As creators increasingly operate on their own timelines, brands need tools that reflect the fluid nature of digital campaigns. This auto-detection update is a direct response to that.

No more adjusting tracking settings. No more guesswork. Just launch your campaign—and know we’ll catch every relevant post.

Ready to stop chasing posts?
This update will roll out automatically to all Heylist clients at the end of August.

Questions or feedback? Reach out to your account team or drop us a line.