What it is: A curated list of gift ideas you recommend, tailored to your niche or audience.
Why it works: Gift guides are one of the most searched types of content during the holiday season. By making them personal (think: “Gifts idea for him: or “Tech gifts I use as a creator”), you stand out while promoting products you genuinely love, and potentially earn affiliate income.
Quick tips:
What it is: A holiday‑themed vlog or short-form video series where you either commit to all 31 days of December content or post daily vlogs whenever you can, either way, you're sharing a more personal side of yourself, and audiences stay hooked and excited to check in with you each day.
Why it works: “Day in the Life” videos continue to perform well, and the holiday spin adds that seasonal, cozy appeal. Whether you’re doing a one-off video or kicking off a Vlogmas series, this content is highly engaging and versatile.
Execution ideas:
What it is: Authentic, casual content showing your personal holiday preparations, from decorating to hosting.
Why it works: Audiences love behind-the-scenes content. It humanizes you and makes your content feel more relatable. It’s also great for soft-selling, showing how you use specific products or services naturally in your day-to-day.
Execution ideas:
What it is: A themed 5-day content series, tailored to your niche, designed to boost engagement, build consistency, and keep your audience coming back each day.
Why it works: Short series keep you top-of-mind while giving your audience a reason to return. Whether you're posting on TikTok, Reels, or Stories, batching and scheduling a 5-day series is a smart way to create momentum throughout December.
Execution ideas:
You don’t need a month of planning to create valuable holiday content. These three ideas are easy to prep and packed with potential, whether you’re building community or pitching to brands. The key is to start now, stay consistent, and always align your content with what your audience actually wants this season.
